/2024

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In partnership with Google and Athletics, CATK  created product imagery for the launch of the all-new Chromebook Plus, highlighting its powerful operating system and seamless app synchronization.

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Inspired by the grace and precision of synchronized swimmers, our visual exploration resulted in both static and animated assets that embody ease and fluidity. These assets were later used in design manuals and deployed across worldwide points of sale, ensuring consistency and impact in the global rollout of the product.

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Credits:
Design, creative direction and production: COLORS AND THE KIDS
Creative team: Julia Sukop, Daria Togunova, Ronny Schmidt, Florian Raphael Panzer, Sebastian Gerbert, Elisabeth Schulze, Maik Bluhm
Creative agency: Athletics
Client: Google

My Role: 3D Concept Exploration / Animation / Graphic Design